WiMAX World Global Event Series 2008 WiMAX Trends Newsletter

November 18, 2008: Do you care an Yota about WiMAX devices?

Brian Dolan, Editor
Brian Dolan
Editor

Russian WiMAX operator Scartel may have a diminutively named service in Yota, but you can bet the WiMAX industry gives much more than an iota about the news this week: HTC's MAX 4G handset is now officially launched as the first WiMAX phone from the iconic handset maker.

Attendees who met with Scartel at WiMAX World in Chicago this fall already have the inside scoop on this device since the operator flashed the device around to a number of insiders at the show. The subsequent buzz around the imminent handset launch has been humming ever since.

The HTC MAX 4G looks to be the first integrated GSM/WiMAX handset, and the gadget blogs are pointing out that the phone cribs a lot of tech from HTC's Touch HD. Scartel has equipped the phone to run on its WiMAX network Yota as VoIP but also includes an unlocked SIM slot for use on another carrier's GSM network. The MAX 4G boasts a 3.8-inch WVGA touchscreen, 5-megapixel camera and is powered by Windows Mobile 6.1 Pro with the TouchFLO 3D GUI.

Yota's services include: on-demand online films, video/TV, online games, maps, messaging and file exchange apps. The TV service included 14 free channels at launch and should include 23 channels by year-end.

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By Haig Sarkissian, WiMAX20/20

Broad adoption of WiMAX networks and the fulfillment of the WiMAX "vision" greatly depend on the proliferation of WiMAX chipsets into battery operated mobile devices, including handsets, ultra mobile PCs and a variety of consumer electronic devices.  One gating factor had been the power consumption of the WiMAX subsystem which puts a drain on batteries.  The WiMAX chipset ecosystem has made great strides in this area.  But have they met the "low power bar" necessary for wide adoption of WiMAX into mobile devices? 

Trendsmedia, the organizers of the WiMAX World 2008 show, which took place in Chicago, USA on September 30 through October 2nd 2008 wanted to find out.  WiMAX20/20, a leading WiMAX consultancy was recruited to organize the WiMAX Live - Low Power CPE Chipset Shootout.  A first in the WiMAX industry, this session gave an opportunity to WiMAX chipset vendors to show live measurements of their low power solutions and explain how they are meeting the low power challenge.  Among the merchant chipset vendors that were invited to the shootout were Altair, Beceem, Comsys, GCT, Intel, NextWave, Runcom, Sequans, and WaveSAT. 

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One of the most promising markets for WiMAX, especially from 2010, is as a data overlay for GSM operators, in areas where there are no 3G licenses as yet, or where 3G will not be cost effective. Phonemaker HTC is pointing the way, unveiling a GSM/802.16e dual-mode device that will initially be offered by Russian operator Scartel, which has an ambitious 2.5GHz build-out program, starting in Moscow and St Petersburg.

Operating under the brand name Yota, Scartel has carried out trials, using Samsung infrastructure, in the two major cities, and says it will go commercial by year end, having built out 1,600 base stations at a cost of $200m by then. Emulating Sprint's Xohm launch, it says it is essential to offer a range of mobile broadband terminals from day one, to encourage high value customers such as business travellers - and these will make roll-out of fixed services, especially in more rural areas, a more viable proposition.

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